Filip Dvorak

Panamericana Television

Jose. R. Lindley: The drink of national flavor, yours is a famous story of a single surname. Speaking of Inka Kola is speaking of the Lindley family. Since 1910 when Jose Robinson Lindley founded the factory the santa rosa engaged in the business of gasified waters. Then change the name by Jose R. Lindley and sons s.a..25 years later appeared the soda that gave them international prestige: Inka Kola. In 1928 is looking for a different, soft aroma and unsurpassed flavor.

That search prolongo for 7 years. But in 1935 Jose Robinson Lindley found the flavor that you were looking for, launching Inka Kola. In 1945, Isaac Lindley, the youngest of the sons of Jose Robinson Lindley assumed leadership of the company, encouraging change in the image, identification and development of Inka Kola. It acquired the first machine automatic it bottled 36 units per minute. Change bottle labeled by one of their own with the brand in high relief and coined a phrase: Inka kola not only There is and does not resemble any.

In 1959, Isaac and his son Johnny Lindley, join to Genaro Delgado Brandt and his sons Hector and Genaro Delgado Parker; Main shareholders of the nascent Channel 13 Panamericana Television. Inka Kola, immediately began to give the guidelines for ad spending on television. I sponsorship figures and many artists live. He became one of the main announcers of major programmes of the era, such as Limenisima, driven by Chabuca Granda. In 1960, coined a new phrase: Inka Kola, the drink of national flavor. In 1969, the coins: the flavor that unites us. In the Decade of the 80s Inka Kola entered the international market. In 1999 the Coca Cola Company acquired all shares of Inka Kola, but continuous bottling it and producing by Corporacion Jose r.. Lindley.